9 lessons learned from designing & executing 100+ corporate-startup engagement programmes
Content by Alex Farcet and Navid Ostadian-Binai
- Define your objectives upfront
- Put business units in charge
- Take a co-creation approach
- Adapt the shape of your funnel
- Appoint a full-time programme leader
- Empathise with startup founders
- Borrow the best bits from accelerators
- Diversify
- Remember that you are always the bottleneck